BIG Media has taken an equity stake in the YouTube channel Kids Crew TV, which features family-friendly and educational shows for kids ages 3 to 12.
Kids Crew TV is now using BIG Media’s green-screen soundstage in Prague for much of its production needs. BIG Media is overseeing marketing and distributing efforts, as well as regional localization.
The YouTube channel was founded in 2020 by Vítek Koldinsky. It now has 2.5 million subscribers.
“Kids Crew TV is an inspiring success story,” said Martin Kase, co-founder and head of production at BIG Media. “In the vast array of offerings available on YouTube, this channel has steadily gained the trust of parents and the delight of kids to now be in the top 0.20 percent of channels reaching over 2 million subscribers. It’s quite an achievement, and especially gratifying for a channel that has built a healthy, safe environment for kids in their key developmental years. We are pleased to support Kids Crew TV and its ongoing growth.”